The Trump household has moved past public assist for Conor McGregor, turning into a serious monetary stakeholder within the fighter’s expertise enterprise. Blended Martial Arts Group Restricted, finally buying and selling on the NYSE as MMA.INC, obtained a $23 million funding dedication from American Ventures, a Trump household funding automobile, alongside direct participation from Donald Trump Jr.
Trump Household Commits $23 Million to Conor McGregor’s MMA Inc Platform
The deal, structured as a $3 million preliminary funding with a dedication for as much as $20 million in further share purchases, closed on the finish of December 2025 and represents a tangible enlargement of the 2 households’ enterprise relationship.
MMA.INC operates as a diversified expertise and engagement platform aimed toward changing the estimated 640 million international blended martial arts followers into energetic contributors. The corporate’s enterprise models span coaching software program, health club administration infrastructure, and content material distribution. TrainAlta delivers structured coaching packages to customers by way of health club partnerships, whereas BJJLink supplies software program options for health club house owners managing membership, billing, and efficiency analytics.
The platform additionally operates Hype, a advertising software for coaches and athletes, alongside the information and fighter database MixedMartialArts.com. Latest efficiency knowledge exhibits the corporate achieved 200 % year-over-year progress in its Warrior Coaching Program gross sales, reaching $750,000 in product sales within the first quarter alone, with enlargement throughout 30 gyms spanning the USA, Europe, Australia, and New Zealand.
McGregor holds the position of the company’s most prominent investor and serves as a Strategic Advisor alongside Trump Jr. McGregor’s involvement extends beyond equity ownership; he actively promotes the platform’s mission to transform MMA fandom into participation across gyms and training facilities globally. Trump Jr., appointed as Strategic Advisor beginning September 2025, received 1.5 million convertible securities as compensation for his two-year commitment to the role.
In his capacity as a Strategic Advisor, Trump Jr. will leverage his expertise with Trump Media and Know-how Group and as co-founder of World Liberty Monetary to speed up commercialization of the platform’s fight sports activities expertise.
The investment addresses immediate growth priorities. MMA.INC said it intends to make use of the capital to advance platform enlargement, construct on its Web3 ecosystem technique, totally activate its partnership with UFC Health club Group, and assist speedy adoption of its BJJLink software program throughout health club companions and fighters. The corporate at the moment operates throughout 16 international locations with 800 verified health club companions and 530,000 consumer profiles throughout its numerous platforms.
McGregor publicly announced the partnership in September 2025, welcoming Trump Jr. as a “business partner” on social media, citing the opportunity to amplify the company’s message as Trump Jr. joins the venture. This public commitment follows McGregor’s increased visibility within American political circles, including attendance at Trump’s presidential inauguration and St. Patrick’s Day celebrations at the White House earlier in 2025.
The UFC has confirmed plans for a White House occasion on June 14, 2026, commemorating the 250th anniversary of American independence, with McGregor expressing clear intent to compete on the cardboard.
