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    You are at:Home»Sports Trends»Cowherd Buys Into NIL, Transfer Portal Impact After Michigan’s Championship Win
    Sports Trends

    Cowherd Buys Into NIL, Transfer Portal Impact After Michigan’s Championship Win

    Ironside Sports MediaBy Ironside Sports MediaApril 8, 2026No Comments3 Mins Read
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    The No. 1-seeded Michigan Wolverines took home their first national title since 1989 after defeating the No. 2-seeded UConn Huskies 69-63. What made this Wolverines team merely unstoppable was their strategic use of the transfer portal and NIL.

    In Dusty May’s second year leading the program, his starting lineup, composed entirely of first-year transfers, scored 90 points in five consecutive games leading up to the title game. In a world where NIL and the transfer portal may seem cruel to the future of college sports, May and the Wolverines showcased the power of utilizing both in their dominant win, while also pushing the standard for Big Ten dominance across various sports.

    “The other advantage Michigan had is the Big Ten. Illinois was outstanding, Iowa beat Florida, Purdue is always exceptional. Michigan State and Tom Izzo. I mean for years and years, the SEC always had an advantage because they played harder schedules,” FOX Sports’ Colin Cowherd said on Tuesday’s edition of “The Herd.”

    Michigan beats UConn to win 2nd Title, What was the biggest key to their dominance? | The Herd

    The Big Ten took home national titles in three different sports this year—Indiana in football, Michigan in men’s basketball, and UCLA in women’s basketball. The trio of titles makes the Big Ten the first Division I conference ever to win national championships in three sports in the same year.

    The conference dominance is rapidly growing, with Indiana becoming the first undefeated team to win a national championship, as well as a quarterback Heisman Trophy winner since LSU in 2019. UCLA women’s basketball won its first national championship in just two seasons as a part of the conference, and Michigan took a men’s basketball title for the program’s first time since 1989, and the conference’s first since 2002.

    – [WAY-TOO-EARLY TOP 25: Where Does Michigan Rank?]

    “So, I don’t understand how the NIL and switch portal are working for your convention, however they’re doing very well within the Large Ten,” Cowherd mentioned. “The Large Ten has all the time been their alumni: good, prosperous and strategic. The Large Ten has all the time taken nice delight of their teachers. The brand new mannequin in faculty is not only about ‘hey, we get a bunch of actually good athletes in our geographic footprint,’ that’s not what it’s about.”

    To place it in perspective, the Wolverines spent roughly 10 million on this season’s roster, with Yaxel Lendeborg receiving a $3 million NIL package deal to play for Michigan. The Hoosiers and Curt Cignetti constructed a group of former two-and three-star gamers right into a $20 million NIL championship group, with Fernando Mendoza being the highest-paid participant with $2.6 million NIL package deal. Even when NIL and the switch portal have offered challenges, Cowherd emphasizes that that is the brand new norm in faculty sports activities. 

    “However you’ll be able to grumble about it, and persuade your self that the sports activities are damaged. However I simply watched the most effective nationwide championship in faculty soccer I possibly ever noticed. I noticed unbelievable dedication, teaching ardour final evening,” Cowherd mentioned. “How about UCLA ladies’s basketball? 71-4 in two years? So you’ll be able to grumble about it, however the prepare is transferring with or with out you.”



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