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    You are at:Home»MMA (Mixed Martial Arts)»Why Artem Lobov is Suing Conor McGregor’s Proper Whiskey Brand: Over $7M In Huge Damages
    MMA (Mixed Martial Arts)

    Why Artem Lobov is Suing Conor McGregor’s Proper Whiskey Brand: Over $7M In Huge Damages

    Ironside Sports MediaBy Ironside Sports MediaAugust 6, 2025No Comments2 Mins Read
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    Artem Lobov has defined why he has chosen to sue former buddy Conor McGregor for $7.5 million.

    As we all know, Artem Lobov and Conor McGregor have been fairly shut buddies as soon as upon a time – and that a lot is an understatement. The 2 have been usually seen collectively and at one level, Conor even flew the world over to defend Artem after he had an altercation with Khabib Nurmagomedov.

    Sadly, lately, their relationship has collapsed. Artem Lobov has claimed that he was instrumental within the creation of Correct Twelve, the whiskey model that McGregor has been hooked up to since day one. As such, he’s additionally determined to sue the Irishman, serving as the newest in an extended line of authorized points for the previous UFC champion.

    In a recent interview, Artem Lobov went into extra element about why precisely he’s opted to go down this route.

    🤯 🥃 Artem Lobov says McGregor’s Correct Twelve whiskey is valued at as much as $2 billion and generates round $120 million per 12 months within the U.S. alone — making it the second best-selling whiskey in America after Jameson.
    Now, Lobov is suing McGregor for $7.5 million, claiming he was… pic.twitter.com/IQGmv4NDO4

    — House of Combat (@Home_of_Fight) August 6, 2025

    Artem Lobov discusses Conor McGregor lawsuit

    “Correct Twelve sells round 330,000 circumstances a 12 months — simply within the U.S. It hit a $1 billion valuation in 2–3 years, precisely as I predicted.

    “We now have all of this in our WhatsApp messages.

    “I negotiated the deal, acquired the distillery on board, and Conor shook my hand saying, ‘Artem, 5% is yours — it doesn’t matter what.’

    “However later, he simply circled and stated, ‘F*** off, you don’t have anything to do with the whiskey.’”

    “He informed me I had no connection to the whiskey, regardless that he as soon as supplied me one million. Mentioned it was ‘simply because’ and meant nothing.

    “I’m not simply after the cash — I would like recognition as a co-founder. With out my work, this deal wouldn’t exist. However I used to be thrown apart.

    “No cash. No thanks. Not even a ‘Artem helped.’”

    Quotes through Home of Fight

    It actually doesn’t appear as if this subject goes to go away anytime quickly.





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