23XI Racing’s senior director of planning and operations, Mike Wheeler, who has been concerned since day one, revisited early moments and revealed a message from co-owner Denny Hamlin that by no means fairly got here true.
The workforce’s rise within the NASCAR Cup Sequence has been one of many defining tales of the 2026 season, however the basis of that success dates again to late 2020. Earlier than the group even had a correct facility, its first “store” was Wheeler’s dwelling storage, the place a small group of engineers started laying the groundwork.
Thanks for the submission!
Wheeler, who initially joined as Director of Competitors and helped construct the workforce from scratch, detailed how 23XI’s early days had been removed from polished.
“Yeah, true story. We had a plan, I feel in October/November, to maneuver into Germain (Racing), but it surely ended up falling somewhat quick from a number of delays. However, we really had an alliance with JGR (Joe Gibbs Racing), clearly, the connection with Toyota, and we ordered a bunch of computer systems. So, once we had been beginning to make use of folks in December 1st, being no place to work, and I’m like, ‘I obtained a storage, let’s go,” Wheeler stated on The Racing Writer’s Podcast. (5:27 onwards)
“I bear in mind three to 4 engineers confirmed up, in addition to a automotive chief. We did opening day, so far as getting softwares in computer systems, getting electronic mail addresses, and we modified from Gmail addresses to really having a 23XI Racing account, which is all the time form of humorous wanting again at it, how a lot that modified,” Mike Wheeler added.
Wheeler then defined the Denny Hamlin want that continues to be unfulfilled:
“I had an image of opening day. I despatched it to Denny, and he goes, ‘Be sure to save that for if you’re on the entrance row at Daytona.’ We ended up qualifying fourth, so it by no means obtained actually despatched out that day, however we nonetheless have that image, and it’s form of a small reminiscence of what this place began at.”
The Daytona entrance row prediction by no means materialized in these early years, even because the group steadily constructed itself right into a aggressive operation.
From there, the rise of 23XI Racing was gradual. The workforce spent its early weeks assembling infrastructure moderately than race vehicles, organising workspaces, sourcing gear, and integrating personnel. With assist from Joe Gibbs Racing, vehicles had been constructed on tight timelines, whereas they navigated the standard challenges of a startup, earlier than Michael Jordan stepped in.
Regardless of hurdles equivalent to limited credit history, the expansion was regular. What started as a one-car effort has rapidly expanded right into a three-car juggernaut, competing on the entrance each week. Whereas the Daytona entrance row stays unchecked, with Tyler Reddick and Bubba Wallace each coming shut in recent times, the workforce has already achieved larger milestones.
23XI Racing secured its first Daytona 500 victory this season, and Reddick has followed it up by winning three of the next four races, coming into the Easter break because the factors chief.
Mike Wheeler explains why his long-standing relationship with Denny Hamlin mattered

Mike Wheeler’s reference to Denny Hamlin predates 23XI Racing by almost twenty years. Their relationship dates again to 2004, when the veteran entered the NASCAR system as a JGR improvement driver. Wheeler was concerned in a number of early milestones of his profession, together with his preliminary Truck and O’Reilly races, and later labored with him on the Cup Series.
That historical past performed a key position in 23XI Racing’s formation. When requested whether or not that familiarity helped in the course of the early phases, Wheeler pointed to the belief constructed over years of working collectively.
“Yeah, I feel for certain,” Mike Wheeler added in the identical podcast (10:22 onwards). “I met Denny in 2004… from then on out, I did Denny’s first Truck Sequence race as an engineer. I did his first Busch Sequence take a look at at Darlington, and I used to be with him early in his profession in addition to on the 11 automotive from his first race.”
It created a basis of belief that proved priceless when 23XI Racing was established. In accordance with Mike Wheeler, Denny Hamlin relied on that belief when constructing the group, assured that the core group would execute the imaginative and prescient accurately.
5 seasons into its journey, that construction is now delivering outcomes on the highest degree. With 13 wins, a championship contender in Reddick, and a transparent organizational id, 23XI Racing has moved effectively past Mike Wheeler’s two-car storage.
Edited by Hitesh Nigam
